HOW WILL THEY KNOW YOU’RE GREEN?

Everyday, people search the Internet for green apartments. Will your property be among the results? 

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Green features are becoming a big selling point to potential residents. Sixty-two percent of renters said living in a community with at least some green features is an important consideration factor in choosing an apartment, with nearly half saying its VERY important. 

So if your property has green features, why not highlight them? Some things that may seem standard, like having a recycling program or energy efficient appliances, might not be clear to all visitors to your website or property. 

One great way to make sure web visitors know you’re green is to have a separate “green page” on your site. Even if you have these features listed under amenities or community features, listing them again all in one place will help potential residents understand quickly and easily that you are eco-friendly. Even if you only have two or three initiatives going, showing you care by making those clear will put you above the competition in the prospects mind. 

Social media and resident newsletters are also a great way to keep current and prospective residents thinking green. Reminding people of recycling locations, alternative cleaning products, and offering green living tips will keep it fresh in their minds.

And don’t forget that options like online applications, leasing, or rent payment; or recycling and green initiatives within the leasing office count. 

Knowing your property is environmentally friendly is a wonderful feeling. Share that, and attract more residents by showing it off. 

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Tips for First Time Renters

leaseAre you looking to rent an apartment for the first time and feeling overwhelmed? Here’s a great list of tips we’ve compiled to help you through the process:

1.       Do Your Homework

Before calling a landlord or going to a showing, be sure you have researched the location and its amenities as well as the surrounding area. Conduct your investigation thoroughly. If you require transportation, a parking space or a pet friendly location, inquire about these specifics before moving forward.

2.       Talk to the neighbors

If possible, before you speak with the landlord, ask around the premise to see how other tenants feel about the apartment complex. The best resource you’ll find in apartment searching is current residents: they’ll have all the ups and downs you need to know.

3.       Act Confident

Once you do make contact with the landlord or the community, speak with confidence. Write yourself a list of notes as a reference and stand up for yourself, but don’t be pushy either. This also applies for when you go see the apartment.

4.       Ask questions

You are your greatest advocate, so ask questions if you have them. Often first time renters are too shy to question management or potential neighbors, but if you don’t ask, no one else will.

5.       Don’t go over budget

Even though you may love the park side apartment with three bedrooms, if its out of your price range, you must resist. Whatever you do, don’t go over budget. Your stress and anxiety will increase if you have to scrape for every dollar just to live on your own.

6.       Actually read the lease

Once you’ve chosen an ideal location and you are handed the leasing contract, actually read it. Don’t skim it. Don’t show it to your dog. Read the contract and be sure you understand everything contained within it.

7.       Take Inventory

When the time comes that you move in, the first thing you should do is document every scratch, loose floor board and dented appliance on paper and in pictures so whenever you move out, you aren’t held accountable for previous damages.

Photo credit to movinginsider.com

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