Hardwire Internet has important edge over Wi-Fi for Apartments

The world is linked by wireless Internet, but even Wi-Fi can experience some connection tangles from time to time.

While, Wi-Fi is a more popular, widely used method of Internet connection these days, don’t be so quick to bail on the good ol’ Ethernet cord – at least for the backend of your apartment community. Wi-Fi is more convenient and tops the resident demand list, but a trusty hardwire connection is immensely more secure and challenging to hack.

Convenience is a great sell, and your property probably won’t meet its occupancy goals without wireless access for daily use in your resident’s apartment homes. You have to have it. Although, when it comes to operations, nothing beats top-notch security, especially digital security, which some residents don’t realize they actually need.

The Package Concierge Premier system is eye catching at Blair Tower.As more apartment communities begin to rely on Internet connection for day-to-day operational functions, like rent payment portal sites and electronic package locker systems, property managers should consider some of the pitfalls of a wireless connection before rolling up the Ethernet cables for good:

Wi-Fi signals commonly drop with interference

Wireless doesn’t have as stable an Internet connection as a hardwire because it only works within a certain range, and is more susceptible to interference and objects blocking the signal. Any wireless user can vouch a Wi-Fi signal can get pretty feisty.

In an apartment community, if the wireless were to go out, it could disable an entire system that operates via Internet. If Wi-Fi loses a signal during a streamed video or game, it’s an annoyance. If the signal goes out at an apartment community running package lockers or a security gate system, it potentially puts residents’ safety and possessions at risk.

Wireless offers easier setup, less return on investment

A downfall of hardwired Internet is the setup and connection takes a bit more time and work to configure than Wi-Fi. However, hardwire is a vastly more consistent, and even faster, connection once it’s up and running. Property managers will get back what they put into setting up a more secure connection system for residents.

The return on investment from a hardwire connection is worth the initial time. Residents are more likely to use something that works efficiently, without many issues. Wi-Fi is quicker and easier, but will likely have more problems down the road, draining management’s time and energy and taking associates away from other important community tasks.

Not as much data protection

Since hardwired Internet is more difficult to hack, it is also better equipped to guard data than a password-protected, private Wi-Fi connection. When overseeing many different residents in an apartment community, data protection is crucial not only for the management’s sensitive and private information, but also for the protection of residents’ personal information and privacy.

Wireless encryption standards are always being changed because the connection is just not safe. With a hardwire everything is contained.

Of course, we are not suggesting to move to hardwire.

Smartphones have drastically changed the way we must think about cyber security and wi-fi capabilities.

Cell phones use wireless connection, so different resident and community apps are exclusively Wi-Fi driven. However, keep in mind, some community amenities that utilize Internet can benefit from connection via hardwire, like [Package Concierge’s] electronic package locker systems.

Wi-Fi is definitely convenient and a must-have amenity that residents demand in their homes. However, for an apartment community on an operational level, it’s not necessarily offering residents the security and reliability they need, which hardwire provides.

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Amazon’s Forthcoming Addition of 100,000 Employees Underscores Package Boom

Warehouse worker taking package in the shelf in a large warehouse in a large warehouse

Warehouse workers search for their packages in an unorganized package room.

It is no secret that the trend is there. Package delivery is increasing on a daily basis, as millennials prefer the convenience of shopping from their phone.

Even older generations are beginning to resist shopping in stores, opting for the alternative of making a few clicks and waiting a few days for the package to arrive at their doorsteps. That’s why, despite strong industry-wide sales, prominent retailers such as Macy’s and Sears are closing many of their brick-and-mortar stores.

This trend is not a momentary blip. In fact, a recent proclamation by tech giant Amazon indicates package delivery will continue to steamroll in this direction for the foreseeable future. Amazon, widely known as the king of package delivery, has indicated that it will create 100,000 jobs in the U.S. by 2018, according to a recent article by USA Today.

Apartment operators should prepare accordingly, as this is not a knee-jerk move by Amazon. First Data reports that ecommerce’s share of retail sales in the holiday season was 21.3 percent, a hefty increase from the 15.4 percent of 2015. Expect the numbers to rise again in 2017, as the Internet now represents six percent of the total U.S. economy. And it’s not only going to grow during the holiday season. Package delivery is steadily increasing year around, with significant upticks around back to school, Halloween and even Mother’s Day.

If your apartment communities have not yet adopted a solution to combat the influx of packages – such as a smart room, package lockers or a package management team – now is the time. While many apartment owners/operators were ahead of the curve and enjoyed a much smoother 2016 holiday season, still a large number of the industry saw overflowing packages, leaving overburdened members of the leasing team with the cumbersome task of sorting through them.

In September, Amazon announced intentions to deliver its own packages, eschewing traditional delivery services UPS, FedEx and USPS by building its own delivery service. Now comes news of Amazon’s hefty six-figure addition of employees, with many of the positions slated for four soon-to-come fulfillment centers.

The additions of fulfillment centers in California, Florida, New Jersey and Texas have clear objective in mind: Get packages out more quickly. Amazon went from 56,200 employees in 2011 to 306,800 last year. Now 100,000 more are on the way to keep up with the country’s propensity to shop online.

The packages are coming at a historic rate and, as indicated by the actions of one of the nation’s premier tech giants, the breakneck pace will continue. Make sure you’re proactive rather than reactive, or you might end up beneath the pile.

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Client Spotlight: Alexan on Krog

Krog1As we continue to showcase the multifamily properties of our clients, this spotlight blog is all about a “peachy” location; the Alexan on Krog, a Greystar property located in Atlanta, Georgia introduces itself by inviting you to, “Live Where the Beltway Meets Badass Restaurants and More-Than-Mainstream Merchants at the Market.”

Krog 4Brimming with a vast assortment of food choices, shops, vendors and artistic creations, the community around Alexan on Krog satisfies the most diverse palate. The property amenities include a clubroom with 12 HDTVs accompanied by multiple gaming stations, community bike share, and a 24-hour fitness studio. Don’t feel like going out to the movies? No problem! Residents at the Alexan can simply go up to the rooftop cinema and enjoy a film as they say goodnight to the closing Atlanta skyline; a major differentiator in the market. With so much to see and do, Package Concierge is on call 24/7 to provide peace of mind to those concerned about residential deliveries.

Krog 3Upon speaking with Ashley, the leasing specialist at Alexan on Krog, her first comments about Package Concierge were: “We’ve only received positive feedback from our residents about the Package Concierge system. It keeps things organized and is very convenient. Our residents, who are Amazon Prime customers, think it’s great!”

Krog 2Alexan on Krog gets its fair share of packages, making the Package Concierge system an essential amenity. Ashley said, “I observe constant use of the Package Concierge up until the time we close.” Ashley also made note of how fast and easy the system was to use, which helps everyone get back to working and playing hard in the many boroughs of Atlanta.

Krog 5Living in one of the busiest cities in America doesn’t have to be a stressful situation. Alexan on Krog is an oasis close to the beltline but far from the discomforts of big city living. Ashley says, “It’s wonderful to see this area grow and very exciting to be a part of the process.” We feel the same way and are proud to contribute with our Package Concierge system.

Alexan on Krog Information:

LEASING CENTER: 44 Krog Street; Atlanta, GA 30307

EMAIL: leasing@alexanonkrog.com

CALL: 404.331.0620

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