In our last blog, we discussed the hottest amenities for 2017. One amenity caught the eyes of our readers: gardens and vegetation. Having greenery around a property is nothing new, but showcasing it as an amenity is. Take Fuse Cambridge for example. This year, they installed a Living Green Wall (seen above) by Cityscapes, which has more benefits than just visual appeal. Content producer Lauren Shanesy writes, “In addition to complementing Fuse’s LEED Silver certification, the plants themselves aid in providing natural air filtration, sound insulation, and thermal regulation within the space while reducing residents’ stress levels, as well”. A wall of vegetation may not work for your community, but a community garden might. With communities competing for new residents, appealing to green thumbs can be a great angle. Here are three reasons why a community garden is a way to separate your community from others.
Save on produce costs
A community garden is great way to give residents a way to grow their own produce. Health conscience residents will spend top dollar at the grocery store for organic produce. What if you gave residents a way to grow produce that meets their needs? If you can market this interest, it can be a selling point. Residents may love the idea, but may have never had a garden. Nothing a community event can’t solve! Current green thumbs may see interest in leading a few community classes to help. This can help your community get more social while growing healthy produce for all to enjoy! Sounds like a win/win to us.
Low Costs for Gardens
The cost of starting a community garden can vary, but the majority of the cost is up front. This will be in the form of tools, fencing and other gardening staples but the investment is worth the costs. Todd Tibbits, senior vice president of property services for Post Properties states: “Community gardens pay for themselves in the same way a community pool or tennis court does – in resident satisfaction.” Plus, many communities cover costs through plot rental fees. The cost is low since the residents are responsible for the care, but going back to point number one, money for produce goes into the garden and not the grocery store.
Increased Property Values
Studies have shown that high-quality community gardens can increase property values in neighborhoods. The largest increases are in lower-income communities but higher-income communities see a bump too. To keep the garden higher quality, a landscape professional can provide some consultations and advice. This will help everyone in the community understand how to maintain the investment. Higher property values can give a boost to your revenue in the long term so protect your asset!
Community gardens are a great way to engage with residents. With the right marketing, residents find value in knowing where their produce comes from. The cost of starting a garden is upfront and can offset with minor plot rental fees. Finally, the garden can boost property value. Interested in finding out more? Consult with a local landscaping professional to see what’s possible. Never forget that a little green goes a long way!